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Non Basmati Rice

Jasmine Rice

Premium Poha (Flattened Rice) is made from high-quality rice, carefully cleaned, steamed, and flattened to ensure uniform, light, and flaky texture. Hygienically processed and packed, it retains natural taste, aroma, and nutrients. Ideal for breakfast, snacks, and ready-to-eat recipes, this poha has a shelf life of up to 12 months when stored in a cool, dry place. Available in bulk or retail packaging with options for private labeling and customized packaging. Export standard quality suitable for worldwide markets.

Basmati Rice is a premium long-grain aromatic rice cultivated in the Himalayan region of India. At FitTree International, it is carefully aged and processed using advanced de-stoning and Sortex technology to ensure uniform grains, high purity, and consistent export quality. Known for its rich aroma, long elongation (2.5-3x), and non-sticky texture after cooking, it is ideal for biryani, pulao, and premium cuisines.

With strict quality control, reliable sourcing, bulk supply capability, and timely global delivery, FitTree International is a trusted partner for importers, wholesalers, retailers, and food service industries.

Long Grain Rice Parboiled or Sella Rice

Sona Masuri Rice

Long Grain Brown Rice

Pearl Pure Premium Sella Basmati Rice

Royal Long Grain Basmati Rice

1509 Golden Sella Rice

1509 Sella Rice

1121 Sella Rice

Packing in Either 50kg or 5kg

Vasudev Hargovind Cold Chain Private Limited is engaged in the supply and distribution of premium-quality rice to domestic and international markets.

We offer a wide range of carefully processed rice varieties, ensuring superior quality, purity, and freshness. Our rice is sourced from trusted farmers and processed under strict quality control standards to maintain its natural aroma, taste, and nutritional value.

With a strong focus on hygiene, timely delivery, and customer satisfaction, we strive to meet the diverse requirements of our clients across retail, wholesale, and bulk supply sectors.

Product Specifications :
Quality Available: A Grade
Country of Origin: Made in India
Availability: In Stock

Indian Extra Long Grain 1121

IR 64 Long Grain Rice

What Is IR 64?

IR 64 is a high-yielding non-basmati rice variety developed by IRRI (International Rice Research Institute). It is widely cultivated in India and other Asian countries due to its balanced yield, good cooking quality, and relatively short maturity period.

It is often used in trade for both whole-grain and broken rice grades.

5% Broken Specification

The 5% broken grade refers to rice where up to 5% of the grains are broken (i.e., fragments), and 95% remain whole or nearly whole.

This is a premium broken-rice grade, often demanded in export markets for its good visual appeal and cooking characteristics.

For IR 64 parboiled rice, the typical parameters include: moisture 14%, sortex-cleaned, minimal impurities, and the 5% broken ratio.

Its known as the pearl of south Indian with aromatic and lightweight medium-grained. Its perfect for pongal, south Indian curry. Its known for its small percentage of protein and low in fat and cholesterol.

Known For
High Quality Rice
Easy Cooking Rice
High nutritional value Rice
Soft Texture Rice
Usage in Various Cuisines Food

1. Pusa Basmati White Sella (Parboiled)

Pusa White Sella Basmati Rice is parboiled to strengthen the grains and lock in nutrients. This process results in long, firm, and non-sticky grains that elongate well when cooked. It offers excellent volume expansion, making it ideal for hotels, restaurants, caterers, and international buyers who prefer firm, separate grains for biryani and pulao.

2. Pusa Basmati Raw Rice

Pusa Raw Basmati Rice is milled without parboiling, preserving its natural aroma and delicate basmati fragrance. The grains are long, slender, and soft after cooking, making it suitable for households, premium retail brands, and markets where consumers appreciate traditional basmati aroma and texture. This variant offers excellent taste, softness, and fragrance.

3. Pusa Basmati Steam Rice

Pusa Steam Rice undergoes a special steaming process that retains the natural color, aroma, and slender grain structure while enhancing grain strength. It cooks long and separate with minimal stickiness. This variant is preferred by food service industries, exporters, and QSR kitchens for its consistency and superior grain performance.

4. Pusa Basmati Golden Sella Rice

Pusa Golden Sella Basmati Rice is parboiled and then given an attractive golden hue through a polishing process. The grains become long, strong, and visually appealing. Its beautiful golden color and non-breakable grains make it highly popular in Gulf countries and African markets for biryani, pilaf, and festive food preparations.

1. 1509 Basmati White Sella

1509 White Sella Rice undergoes a specialized parboiling process that strengthens the grain, enhances nutritional retention, and provides a firm, non-sticky texture after cooking. The grains elongate beautifully and remain separate, making it ideal for biryani, pulao, catering, and hotel use. Its uniformity and high yield make it a preferred choice in the Middle East, Africa, and Europe.

2. 1509 Basmati Raw Rice

1509 Raw Rice is naturally milled without any parboiling, offering a delicate aroma and soft cooking profile. The grains are long, slender, and fragrant, making it suitable for daily household cooking and premium retail basmati brands. This variant is preferred by consumers who enjoy traditional basmati aroma and soft texture in their meals.

3. 1509 Basmati Steam Rice

1509 Steam Rice is processed using a steaming method that maintains the grainâ??s natural whiteness, aroma, and lightweight texture. It cooks long, fluffy, and separate with minimal stickiness. This variety is favored by restaurants, exporters, and caterers for its consistent quality and appealing presentation.

4. 1509 Basmati Golden Sella Rice

1509 Golden Sella Rice undergoes parboiling followed by golden color polishing, giving the grains a rich and premium golden appearance. It is extremely strong, aromatic, and non-breakable even under high-temperature cooking. Its attractive color and long, fluffy grains make it highly demanded for biryanis, pilaf, and large-scale catering, especially in the Middle East.