Find Verified Artificial Jewellery Buyers, Importers and Buy Leads

Artificial Jewellery: A Growing Global Opportunity for Export Businesses

The jewellery industry, which was once dominated by the grace of precious metals and gemstones, saw a remarkable shift towards artificial jewellery. To put it simply, artificial jewellery (also known as imitation jewellery) mimics the look of real jewellery made of precious metal and gemstone materials. This type of jewellery uses materials such as base metals (brass, stainless steel, and alloys) as well as simulated gemstones (cubic zirconia, resin, and glass). Artificial jewellery has become a popular choice today for fashion-conscious people. It is because of  its affordability, accessibility, versatility and ability to keep up with the latest trends. Artificial jewellery buyers or imitation jewellery importers seek more cost-effective and stylish alternatives to real gold, silver, and diamond pieces of jewellery. Thus, it's a high-potential commodity for suppliers and exporters.

Key Trends in Artificial Jewellery: What Manufacturers & Exporters Should Know

The demand for artificial jewellery grew by over 85% in past decades. Particularly when we talk about the Indian market, the imitation jewellery industry is one of the largest as it accounts for 5.9% of the Indian economy's GDP (source: Industrial Extension Bureau). Globally, artificial jewellery is gaining prominence rapidly as consumers prefer this affordable luxury over real yet expensive jewellery. Let's have a quick overview of the major difference between artificial and real jewellery. 

Artificial Jewellery Vs Real Jewellery

Now that you're familiar with the key differences between these types of jewellery, here are the key artificial jewellery trends that every manufacturer, wholesaler, and exporter should monitor to stay informed and meet market demand.

Key Trends in Artificial Jewellery:

• The mix of classic designs with modern aesthetics for versatility
• Bold necklaces as a statement piece and layering necklaces
• Nature-inspired designs with natural elements (like flowers, animals, leaves, and other intricate styles)
• Personalized jewellery with customization options (like birthstones or engraved initials)
• Softer, pastel colours in artificial jewellery
• Playful acrylic pieces in different shapes and colours
• Vintage and retro styles (including Bohemian and Art Deco)
• Eco-friendly and ethically produced artificial jewellery 
• Minimalist designs (like sleek bar necklaces or simple geometric pendants)
• Two-tone jewellery (combining gold and silver tones)
• Artificial polki sets & oxidized jewellery
• American diamond (CZ) jewellery

 Most Traded Artificial Jewellery Categories

Here are the popular artificial jewellery categories and products that are traded across the world.

In addition to these varieties, there are some jewellery items and related products often bought together. Suppliers or exporters of artificial jewellery can increase profitability by expanding their offerings in these related accessories and products. These include jewellery boxes, jewellery bags, jewellery-making machines & equipment, and other gems & jewellery. 

Export Business Tips for Artificial Jewellery Suppliers

When exporting artificial jewellery, there are some considerations you should take into account.

• For quality packaging, use tamper-proof boxes, anti-tarnish covers, cushioning materials, and labelled jewellery boxes. Don’t forget to comply with the labelling regulations of the importing country.

• Have all the essential documentation and registration, including Importer-Exporter Code (IEC), Registration-Cum-Membership Certificate (RCMC), Certificate of Origin, Commercial Invoice, Packing List, Quality Declaration, and Product Images & Catalog. 

• Usually, exporters set a MOQ (minimum order quantity) of 100 to 500 pieces depending on product type. And margins on bulk artificial jewellery buyers range between 20% to 40% depending on product type. 

• Your artificial jewellery should come under the correct tariff classification. It helps avoid unnecessary delays or penalties. The HSN code for imitation or artificial jewellery is 7117.

Apart from this, you should also know some important market insights. For example, countries like Canada, the EU, and the USA, have strict laws that limit the amount of lead in artificial jewellery. Especially in the US, the amount of lead in children's jewellery should be under 300 ppm. Also, your product needs to meet the international quality standards. Your jewellery should have a normal coating colour, properly set stones, smooth edges, and polished surface, and there should be no peeling of the coating. 

Besides, did you know that the Indian government provides several incentives to promote artificial jewellery export businesses? These incentives include Duty Drawback Scheme (refund of customs duty paid on imported inputs), RODTEP (offers rewards on the export of specific goods like artificial jewellery), and Interest Equalization Scheme (gives concessional financing rates for exporters).

The future of artificial jewellery exports looks promising, especially for Indian exporters. It is majorly due to the India-UK Free Trade Agreement as the UK is one of the key markets for India's jewellery sector. 

Artificial Jewellery Market Data: A Global Outlook for B2B Trade

Every exporter needs to stay updated with the latest market data to identify growth opportunities and make informed decisions that align with current demand trends.

Imitation Jewellery Market Size:

Source: Maximize Market Research

Top Importing Countries for Artificial Jewellery:

Source: Volza

Artificial Jewellery Exports in India:

Do you know that India exported artificial jewellery worth $9,771,614.68 in April 2025? Yes, and here are the major destinations for India’s artificial jewellery exports. 

Stay informed with the latest jewellery & handicrafts trade insights, and connect with fellow traders in our Communities section

How to Find Verified Wholesale Artificial Jewellery Buyers? 

Whether looking for artificial gold jewellery importers or bulk buyers of imitation necklaces, here are some simple yet effective methods that can help. 

• Sign up and list your product on B2B platforms, such as go4WorldBusiness. They provide you access to the list of verified artificial jewellery online buyers.

• Attend trade shows and expos as many buyers around the world participate in these events. Thus, there is a high chance that you can meet your potential buyers here. Some popular trade fairs for artificial jewellery products are the India International Jewellery Show (IIJS), Hong Kong International Jewellery Show, and JCK Las Vegas.

• You can be a part of reputed industry associations that give you access to imitation jewellery buyers. Or else, you can use wholesale trade directories.

• Partner with buying agents or souring consultants as they often work with wholesalers and can introduce you to serious artificial jewellery buyers.

• You can also do Google search with long-tail keywords like “artificial jewellery buyers near me”, or even run targeted ads to find potential buyers. 

Frequently Asked Questions (FAQs):

1. Which platform is best for selling artificial jewellery?

You can sell artificial jewellery in bulk through:

• B2B sites (like go4WorldBusiness)
• E-commerce websites (Amazon, Flipkart)
• Trade fairs

2. Who is the biggest importer of artificial jewellery?

India, the UAE, and the USA are the biggest importers of artificial jewellery. 

3. Who is the largest consumer of jewellery?

India is the largest consumer of jewellery, especially gold jewellery. India's jewellery consumption reached 563.4 tons in the year 2024, surpassing China.

4. What are the key export markets for Indian artificial jewellery?

The United States, Spain, and the United Kingdom are the key export markets for Indian artificial jewellery. 

5. What is the typical HSN code for artificial jewellery?

7117 is the HSN code for artificial jewellery. 

6. Who is the largest exporter of artificial jewelry?

China, India, and Hong Kong are the largest exporters of artificial jewelery. 

7. What type of artificial jewellery products are exported from India?

Many types of artificial jewellery products are exported from India, including necklaces, earrings, bracelets, rings, anklets, and bangles. Some popular jewellery styles are Kundan Polki and Oxidized jewellery.

Click here to know more about artificial jewellery related Q&A.

Latest News Related to Artificial Jewellery Trade:

Experts warn that the U.S.’s new 27 % tariff on Indian gems and jewellery, including imitation pieces, could sharply disrupt exports to its largest market. (Full Story: The New Indian Express)